THE JOURNEY

inspired by 1920s luxury travel, ADAY launched the journey, a collection of cashmere + satin pieces perfect for the long haul. i developed the visual identity carried throughout web, social media + marketing.

campaign photography by leeor wild

 

Show More
Show More
Show More
journey-homepage1.png
Show More

i illustrated versions of our campaign photography inspired by minimal, loose 1920s graphic styles. these were used across the site, emails, and social media. 

2019_10_27_cashmerelaunch_v6.png
2019_11_5_satinlaunch-email2_v3.png
2019_11_10_satin-coat_teaser.png
2019_11_21_satin-jumpsuit.png
2019_11_21_satin-pants_v5.png

each launch email was themed as a "stop" on the journey.

i designed an iteration of our email header to serve as a trip itinerary for the reader to follow. to keep with the theme, i used vertical stripes in our color palette that are indicative of vintage 1920s posters.

© 2020 angelyn cabrales